Moleskine and the leading Italian business incubator Digital Magics teamed up to establish the Moleskine Open Innovation Program, an international competition for startups.
Moleskine will choose four startups to take part in its six-month incubation period. During that time, they will have the chance to meet business, marketing, and product development professionals to help them grow. In addition to that, each startup will discuss a strategic plan and contractual agreement with Moleskine. The Italian papermaker and product designer has been looking for creative minds to develop interconnected small objects – smart notebooks and apps, designed to mix physical and digital products. Such tools may help users capture inspiration while traveling for example.
The target group of the new products will be the traditional Moleskine’s audience – high educated professionals who are constantly on the move and look for new ways of learning and working. Moleskine reminds all the interested parties that the project can be in the form of notes or sketches. It is not necessary to have a digital version as it will be developed and polished in the course of the workshops. Startups that have scalable business ideas are also encouraged to apply.
The deadline for application is September 24th 2017. All proposals should be submitted online.